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Population: 27 Million30 million in 2025
GDP: 251 6.6 %
BigMac: 2.74 us dollars
Crystal Plaza | Pingjiaqiao Road | Shanghai | China
Crystal Pool is a creative public space activation designed for the grand opening of a new mixed-use complex located in the New Bund, the emerging international business center in Pudong (Shanghai), with the aim of fostering entertainment & social interactions among new visitors, appealing to kids, youngsters & adults alike.
Official Video | Youtube Channel
an interesting urban landscape and a colorful circuit of events that provide entertainment for parents and kids as well as sitting and lighting features for youngsters and families to enjoy in the public space.
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It is an inhabitable architectural object inserted on top of an existing urban environment, but alienated from its surroundings.
This architectural object intervenes in the space by touching the ground and acting as an accessible and multifunctional platform, allowing people to stand on top of it and interact directly.
The main objective of this conceptual prototype is to trigger a massive public interest to the place, encouraging the rise of high public affluence, becoming a remarkable virtual landmark that attracts customers and cultivates important human dynamics and commercial activity.