It is an small size intervention in an exterior space
What is an street intervention?
This is the smallest scale of interventions that takes place in the public realm of a city, related to the altering of a portion or a whole street or square, whether vehicular or pedestrian, by adding or installing new alienated elements to the existing configuration of the street.
This typology intervenes existing urban settings by occupying the ground of a given area and by acting as an accessible and multifunctional platform, catalyzing social interactions. It is a tactical intervention with a non-territorial nature, keeping a clear formal and aesthetic distinction from the existing surroundings.
The main objective of this typology is to trigger a massive public interest to the place through a strong visual impact, usually of a temporary nature, encouraging the rise of high public affluence during a specific period of time, becoming a remarkable virtual landmark that attracts customers and cultivates important human dynamics and commercial activity.
Big Bang in LAK N395 from Korea
Big Bang is a creative public rooftop activation designed for a new mixed-use building located in the New Bund, the emerging international business center in Pudong (Shanghai), with the aim of fostering entertainment & social interactions among new visitors, appealing to kids, youngsters & adults alike.