18:02:00:22

Shanghai

Creek Play

Adding a pinch of color and playfulness along the meandering promenade.

Creek Play

21

Dec

2018

Dubai

Creek Play
Dubai Creek Harbor | Dubai | UAE
 
Creek Play is a project to enhance the public realm of Dubai Creek Harbour, for its upcoming opening. The latest ambitious project from Emaar Properties is pedestrian friendly, with humanly scaled streets, spaces for leisure and fun, active public spaces, walkable and discoverable. A new hotspot in the city of Dubai.
 
 

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Due to the upcoming release of this world class development, 100 Architects was commissioned to design an outdoor project to enhance the public realm experience of residents and visitors from the Creek Island. A stimulating permanent intervention for entertainment, developed in a linear way along 350 meters of waterfront promenade at the Creek Island’s Marina.
 
 
Youtube Video | VPN required
Dubai Creek Play Video



Conceptually conceived as a playful village, the proposal is manifested as an eye-catching playscape for the joy of kids and adults alike, adding a pinch of color and playfulness along the meandering promenade.
 
 

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The area to intervene was so long that we decided to split it in 7 focal nodes of activity evenly spread along its entire length.
 
 

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These 7 different stations create a journey of fun, a circuit of eventful surprises along the promenade, offering an alternative playful experience to the mesmerizing creek and Dubai skyline views.
 
 

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The 7 nodes have a symbolic meaning related to the federation of the 7 emirates as the United Arab Emirates. Hence while each node is rendered as a little village by itself and can be understood as an independent entity, all of them are part of a common project, linked to each other.
 
 

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The 7 focal nodes of activity are connected to each other through a series of colorful walls and floor graphics inspired by Dubai’s vernacular arabesque shapes, as the ones used in traditional doors, windows and other elements of vernacular architecture.
 
 

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Besides enhancing the vernacular touch of the installation, these sections in between nodes support the immersive experience all along the waterfront promenade, strengthening the connection between nodes and encouraging the transit from one node to another.
 
 

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Each node is composed by a conglomeration of capsules forming a stimulating village of fun, in which each capsule offers a different instant function, such as sitting, swinging, sliding, climbing, laying down, playing, hanging, etc…, all of them encouraging the occurrence of social interactions.
 
 

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While some of the capsules are mostly focused on kids, some other are thought to be also used by adults.
 
 

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This familiar approach of combining spaces for kids and adults has result in a perfect public space for visitors and residents of all ages.
 
 

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CREDITS:
 
Project Name: Creek Play
Design: 100architects (Shanghai)
Design Team: Marcial Jesús, Javier González, Lara Broglio, Mónica Páez
Production: Hong Yang Advertising (Shanghai) + 100architects (Shanghai)
Client: Emaar Properties
Location: Dubai Creek Harbor, Dubai, UAE
Area: 400 linear meters of waterfront
Completion: December 2018
 

About

Creek Play

Conceptually conceived as a playful village, the proposal is manifested as an eye-catching playscape for the joy of kids and adults alike, adding a pinch of color and playfulness along the meandering promenade.

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Grounded Object

Product definition

It is an inhabitable architectural object inserted on top of an existing urban environment, but alienated from its surroundings.
 
This architectural object intervenes in the space by touching the ground and acting as an accessible and multifunctional platform, allowing people to stand on top of it and interact directly.
 
The main objective of this conceptual prototype is to trigger a massive public interest to the place, encouraging the rise of high public affluence, becoming a remarkable virtual landmark that attracts customers and cultivates important human dynamics and commercial activity.


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