RED PLANET

An immersive public space in the heart of Shanghai's comercial district

RED PLANET

09

Feb

2018

Shanghai

Asia/Shanghai

Chinese

Population: 27 Million30 million in 2025

GDP: 251 6.6 %

BigMac: 2.74 us dollars

The Red Planet
Life Hub | Daning Lu | Shanghai, China
 
It is a colorful experience composed by a bubbling basketball field, climbing surfaces and a race track that would go around the obstacles creating new spaces, allocating benches and seating features as well as some triangular red board drawing surfaces.
 
 

©100architects


 
The red planet is a colorful painted scape from which volumes emerges generating shapes that can be enjoy by different users.
It has many different functions for entertainment of kids and adults alike. It also offers shading and resting features.


 
Youtube Video | 100 channel
Red Planet Day Video




 
The Red Planet is a public space intervention designed to foster interactions, attract customers and enhance the experience in the privately-owned public space within an open-air Retail Street.
 
 

©Amey Kandalgaonkar


 
Life Hub @ Daning, a 250,000 sqm mixed use development with 110,000 sqm shopping mall, is one of the hottest shopping centers in Shanghai, due to its condition of open-air retail street.
 
 

©Amey Kandalgaonkar


 
From the very beginning the marketing team of Life Hub @ Daning insisted on creating something IMAGINATIVE, INSPIRATIONAL & INNOVATIVE. Something unexpected beyond any typical decorative installation, that would attract kids and adults alike to come and use it, rather than pass by and observe it.
 
 

©Amey Kandalgaonkar


 
An intervention that, by itself, would turn a circulation area into a “SPACE” to stop & stay, where their customers could bring their kids and families and spend some quality time interacting with other kids and families.
 
 

©Amey Kandalgaonkar


 
Our proposal arose from a SURREAL approach, from the intention of breaking the conventional rules of perception, of what is already conceived as reality, in order to trigger kids’ imagination and creativity as well as immersing them in a colorful experience. An unexpected place for passersby.
 
 

©Amey Kandalgaonkar


 
The Red Planet features a bubbling basketball field which serves as a surreal playground, rather than a typical basketball field, providing an artificial topography for playing, climbing, sliding, sitting, laying, and many other gerunds out of the kids’ own imagination of how to colonize and use the space in ways we did not even imagine at first.
 
 

©Amey Kandalgaonkar


 
To enhance the narrative of the environment, a bent basketball basket was introduced, hosting in it LED lights to illuminate the area.
 
 

©Amey Kandalgaonkar


 
Other features such as a racing track defining the border of the installation, chalkboard pyramids as both, obstacles and creativity platforms, benches for parents and other random games, complemented the range of fun activities that both, kids and adults, were able to undertake.
 
 

©Amey Kandalgaonkar


 
The monochromatic treatment, with shades of red, was also applied on top of existing urban furniture and decorative elements from the place, aiming to generate a more immersive experience onto the surreal “Red Planet”.
 
 

©Amey Kandalgaonkar


 

©Amey Kandalgaonkar


 

©Amey Kandalgaonkar


 

©Amey Kandalgaonkar


 

©Amey Kandalgaonkar


 

©Amey Kandalgaonkar


 

©Amey Kandalgaonkar


 

©100architects


 
 
Project Credits
 
Project name: Red Planet
Designer: 100architects
Design team: Marcial Jesus, Javier Gonzalez, Eunice Tsa
Client: Life Hub @ Daning, (Chongbang Group)
Location: Daning Road, Jin’An District, Shanghai, China
Built area: 245m2
Height: 15mts
Completion: June 2017
Photographer: Amey Kandalgaonkar

About

The Red Planet at the Life Hub

It is a colorful painted scape from which different volumes emerge offering functions for different users. It is an experience composed by a bubbling basketball field, climbing surfaces and a race track.

To know more click above!

 

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Street Intervention

What is an street intervention?
This is the smallest scale of interventions that takes place in the public realm of a city, related to the altering of a portion or a whole street or square, whether vehicular or pedestrian, by adding or installing new alienated elements to the existing configuration of the street.
 
This typology intervenes existing urban settings by occupying the ground of a given area and by acting as an accessible and multifunctional platform, catalyzing social interactions. It is a tactical intervention with a non-territorial nature, keeping a clear formal and aesthetic distinction from the existing surroundings.
 
The main objective of this typology is to trigger a massive public interest to the place through a strong visual impact, usually of a temporary nature, encouraging the rise of high public affluence during a specific period of time, becoming a remarkable virtual landmark that attracts customers and cultivates important human dynamics and commercial activity.


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Related Moments
Pura Vida and the Mini Planet

Pura Vida and the Mini Planet

Very glad we brought the Mini Planet to the Dragon-Burn 2019! it was a great object to have in a music festival.

Photo by Marcial Jesus

Taken at RED PLANET

Napping spot!

Napping spot!

After a massive party, you need a good spot to rest. =D

Photo by Richard

Taken at RED PLANET

Mini planet at the pure vida camp in Dragon Burn 2019

Mini planet at the pure vida camp in Dragon Burn 2019

The mini planet was a great object for a music festival. very surreal!

Photo by Xiao Qin

Taken at RED PLANET

Publications

Related
Pixeland and Red Planet on Architectural Practice from China

Pixeland and Red Planet on Architectural Practice from China

The Red Planet is a public space intervention designed to foster interactions, attract customers and enhance the experience in the privately-owned public space within an open-air retail street.

Pixeland and Red Planet on Architectural Practice from China

Moments & Experiences

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