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我 ♡ 长沙

Learn more about Over The Rainbow in Changsha, Hunan, China

我 ♡ 长沙

我 ♡ 长沙提升和刺激了行人对公共河岸的体验感

0
我 ♡ 长沙

© 100architects

01

12月

2021

长沙

Asia/Shanghai

Chinese

Population: 4.7 Million2025年510万

GDP: 1.2 9.4%

BigMac: 2.74 美元

我 ♡ 长沙
长沙 | 湖南 | 中国
 
“我爱长沙”是一个城市干预项目，位于中国湖南省最大的城市-省会长沙，旨在美化和激活湘江河岸的公共空间。
 
我爱长沙 | 官方视频 | 佰筑频道
 



 

© RexZou

 
我爱长沙是一组引人注目的公共艺术互动装置。项目主体运用趣味造型的巨型“长沙”拼音字母作为IP形象，构成了时尚炫酷、辨识度极高的城市地标。它同时作为催化剂，吸引和促进了周边人气聚集与社交互动，在美丽的湘江畔创造了一个户外人流聚集点和休闲空间，提升了青少年及所有游客的体验。
 
 

© 100architects

 
这组高度吸睛、令人赏心悦目的公共艺术装置，提供了供社交媒体传播和分享的绝佳摄影素材。除此之外，该项目还在组成“长沙”的字母胶囊中隐藏了游戏设备，为孩子们带来欢乐。
 
 

© RexZou

 
因此，它也是开福区孩子们的“城市玩具”，从首字母“C”贯穿到结尾字母“a”，创造了一条具有挑战性的游玩动线，反之亦然。项目设计了一系列的障碍挑战游戏，在让孩子受乐趣的同时，帮助他们提升身体能力和认知技能，父母也可从外部拍摄，以保留难忘的回忆。
 
 

© RexZou

 
装置还将字母“I”设计为一个圆形长凳，♡ 设计为一个公共秋千，它们不仅可以供年轻人坐下休息，而且还可供其在拍银河系和彩色背景下自拍。
 
 

© RexZou

 
总而言之，I ♡ CHANGSHA的设计提升和刺激了游客对公共河岸的感官体验，并成功地在开福区的长沙北辰三角洲大悦城购物中心创造了一个绚丽多彩、令人兴奋的城市地标。
 
 

© RexZou

 

© RexZou

 

© RexZou

 

© RexZou

 

© RexZou

 

© RexZou

 

© RexZou

 

© RexZou

 

© RexZou

 
项目信息
 
项目名称: 我爱长长沙
设计方: 佰筑建筑设计咨询（上海）有限公司
设计团队: Marcial Jesús, Javier González, Mónica Páez, Lara Broglio, Ponyo Zhao, Keith Gong, Cosima Jiang, Hayley Huang, Michelle Aldora, Jango Zhang & Yuntong Liu.
项目管理团队: Jenny Fan, Nicholas Lv & Eva Jiang.
制作安装单位: 体游集团
客户: 北辰、中粮大悦城
面积: 1,500 m2
状态: 已建
地点: 中国湖南省长沙市
摄影: Rex Zhou
摄像: Lalo López

About

我♡长沙

我爱长沙是一组引人注目的公共艺术互动装置。项目主体运用趣味造型的巨型“长沙”拼音字母作为IP形象，构成了时尚炫酷、辨识度极高的城市地标。它同时作为催化剂，吸引和促进了周边人气聚集与社交互动，在美丽的湘江畔创造了一个户外人流聚集点和休闲空间，提升了青少年及所有游客的体验。

要了解更多，请点击上面！

About

社区介入

More images

© RexZou

“我爱长沙”是一个城市干预项目，位于中国湖南省最大的城市-省会长沙，旨在美化和激活湘江河岸的公共空间。

© RexZou

© RexZou

我爱长沙是一组引人注目的公共艺术互动装置。项目主体运用趣味造型的巨型“长沙”拼音字母作为IP形象，构成了时尚炫酷、辨识度极高的城市地标。

© RexZou

© 100architects

它同时作为催化剂，吸引和促进了周边人气聚集与社交互动，在美丽的湘江畔创造了一个户外人流聚集点和休闲空间，提升了青少年及所有游客的体验。

© 100architects

© RexZou

这组高度吸睛、令人赏心悦目的公共艺术装置，提供了供社交媒体传播和分享的绝佳摄影素材。除此之外，该项目还在组成“长沙”的字母胶囊中隐藏了游戏设备，为孩子们带来欢乐。

© RexZou

© RexZou

因此，它也是开福区孩子们的“城市玩具”，从首字母“C”贯穿到结尾字母“a”，创造了一条具有挑战性的游玩动线，反之亦然。

© RexZou

© RexZou

项目设计了一系列的障碍挑战游戏，在让孩子受乐趣的同时，帮助他们提升身体能力和认知技能，父母也可从外部拍摄，以保留难忘的回忆。

© RexZou

© RexZou

装置还将字母“I”设计为一个圆形长凳，♡ 设计为一个公共秋千，它们不仅可以供年轻人坐下休息，而且还可供其在拍银河系和彩色背景下自拍。

© RexZou

© RexZou

总而言之，I ♡ CHANGSHA的设计提升和刺激了游客对公共河岸的感官体验，并成功地在开福区的长沙北辰三角洲大悦城购物中心创造了一个绚丽多彩、令人兴奋的城市地标。

© RexZou

© RexZou

“我爱长沙”是一个城市干预项目，位于中国湖南省最大的城市-省会长沙，旨在美化和激活湘江河岸的公共空间。

© RexZou

© RexZou

我爱长沙是一组引人注目的公共艺术互动装置。项目主体运用趣味造型的巨型“长沙”拼音字母作为IP形象，构成了时尚炫酷、辨识度极高的城市地标。

© RexZou

© RexZou

它同时作为催化剂，吸引和促进了周边人气聚集与社交互动，在美丽的湘江畔创造了一个户外人流聚集点和休闲空间，提升了青少年及所有游客的体验。

© RexZou

© RexZou

这组高度吸睛、令人赏心悦目的公共艺术装置，提供了供社交媒体传播和分享的绝佳摄影素材。除此之外，该项目还在组成“长沙”的字母胶囊中隐藏了游戏设备，为孩子们带来欢乐。

© RexZou

© RexZou

因此，它也是开福区孩子们的“城市玩具”，从首字母“C”贯穿到结尾字母“a”，创造了一条具有挑战性的游玩动线，反之亦然。

© RexZou

© RexZou

项目设计了一系列的障碍挑战游戏，在让孩子受乐趣的同时，帮助他们提升身体能力和认知技能，父母也可从外部拍摄，以保留难忘的回忆。

© RexZou

景观建筑

社区介入

社区介入

© 100architects

什么是社区介入?
社区介入是发生在城市空间尺度的中等规模的介入，与改变一个社区的部分区域有关。这种规模和关注度如此之大的介入手法，不仅直接影响周围的城市环境，更重要的影响着整个社区的城区动态，成为当地区域性地标和特定社区社交的吸引点。
 
在大多数情况下，这种类型结合了几种介入方式，例如彩绘景观和地面装置，几乎从景观设计的角度介入现有的城市环境，通过创造集体休闲，娱乐，玩耍和欢乐等机会的空间，驱动整个社区的最主要社交互动。
 
这种类型的主要目的是通过强烈的视觉冲击（通常是永久性的），激发公众对该地方的巨大兴趣，促使场地丰富度的提高，并建立一个城市地标，可以培养重要的人文活力和促进商业活动。

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这是一个以想象中的“糖果世界”为灵感的项目

棒棒糖街区乐园位于上海陆家嘴自贸区的金杨陆悦购物中心。
这是一个以想象中的“糖果世界”为灵感的项目，借用了流行文化物品的形状和颜色，如糖果手杖、棒棒糖、冰棍等。
项目位于一栋商业建筑旁，打造了一个醒目且功能齐全的公共空间，吸引了各类用户。

棒棒糖街区乐园

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最新风采
Music selfie

Music selfie

From inside or outside you can take nice selfies

Photo by Xiaomi

Taken at SHANGHAI SMART BOOTH

Good spot to have a chat

Good spot to have a chat

With the seat, the table, and the light this is a perfect spot where to stop to have a chat with your friends

Photo by Lalo

Taken at SHANGHAI SMART BOOTH

Jelly tentacles

Jelly tentacles

This slide coming out from the jellyfish is so fun!

Photo by Kevin

Taken at UNDER THE SEA

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出版

最新
100 Architects in 250 Things a Landscape Architect should know

100 Architects in 250 Things a Landscape Architect should know

Marcial Jesus (100architects) write 5 of the 250 Things a Landscape Architect should know, an abroad collection of knowledge and insight into architecture and common knowledge.

100 Architects in 250 Things a Landscape Architect should know

The Nest in Here Graphics book from Korea

The Nest in Here Graphics book from Korea

The Nest in another example of eye-catching and hyper-stimulating design done by 100 Architects to improve and beautify the urban public realm, in this case in the city of Chengdu. the capital of the Chinese province of Sichuan.

The Nest in Here Graphics book from Korea

Octopus Kingdom in Here Graphics book from Korea

Octopus Kingdom in Here Graphics book from Korea

Octopus Kingdom is a new example of eye-catching urban playscape designed by 100 Architects on the rooftop of Gateaway One, a newly built shopping mall in Nanshan District, Shenzhen, China.

Octopus Kingdom in Here Graphics book from Korea

100architects

100architects
Shanghai Smart Booths is the result of 100architects’ second collaboration with the Shanghai Branch of China Telecom, the state-owned Chinese telecommunications company, after our previous Orange Phone Booths, where we did an exercise of turning these old relics into modern functional urban furniture. This time we went beyond that. Once essential technology that played a great role in connecting thousands of people across cities and countries, phone booths these days are disappearing from the face of the cityscapes. The city of New York, for mentioning one, bade its farewells to the last free-standing phone booth on May 23, 2022. Unable to meet the demands of the rapidly changing daily communication needs of urban dwellers, the phone booths that are still standing in Shanghai are seen as telecommunication relics, forgotten, neglected, and sometimes sadly mistreated. The new Shanghai Smart Booth is a unique type of urban artifact powered by solar panels on its roof, a sophisticated design that demonstrates the infinite potential of creative thinking about the urbanscape and public realm. Equipped with a variety of new features, these technologically upgraded versions of old iconic Shanghai phone booths cater to the needs of the progressive tech-savvy population of Shanghai as much as to the safety needs of the elderly who may still remember using phone booths for their primary function. In addition to a free three-minute phone call, these new, yet traditionally red, digitalized phone kiosks offer around-the-clock Wi-Fi hotspots, 5G transceivers, wireless charging for mobile devices, as well as USB connectivity, touch screens with city maps and easy one-click taxi-hailing services. A panic button along with such artificial intelligence features as face recognition is meant to assist the elderly and tackle an alarming problem of elderly people going missing in China. Designing with practicality and functionality in mind, we couldn’t leave the fun out and slotted in a selfie wall that will be surely favored by selfie kings and queens, providing this booth with a new fun way to interact with its users. To revamp the old booth while yet keeping the aesthetic soul and recognizable features of the old version (rouge red color, sloped hat on top, boxy shape), the defining features of our new design became soft lines, rounded edges, minimalist smooth surfaces, and functional thoughtful details. The addition of a pinch of color-contrast between the outer red layer and the inner black meandering stripe contributed to inject strength and power to the contemporary statement wanted to be made. Such integration of functional upgraded digital features in the contemporary look and feel of the new China Telecom phone box is an effort to make the phone booth an essential part of the cityscape again, and a part of the collective urban consciousness, a place to connect and interact, a place to recharge, slow down and have a cup of coffee, to take a shelter from rain or sizzling heat, and most importantly, a place to create a link that connects phone booths with the past, present and future of this city's history.
Shanghai Smart Booth by 100architects
YouTube Video UCyoOpK5SjZlridYZ2AqFUFQ_zNy3uoyaOjM
Mă Way is yet another twist in our recurring series of projects revolving around the concept of the Horse for our regular client, Dong Yuan. First came the popular HorseBox in Chengdu; soon after, the least abstract ones, HorseLand & SeaHorse, both in Chongqing; and finally, the latest, largest, and most famous one, Pegasus Trail also in Chongqing. After 4 different successful projects exploring alternative ways of playing around the same Dong Yuan’s IP image of the Horse, they reached out to us a 5th time for yet another fun twist. This time, for the public realm of a newly built residential development in the city of Hangzhou, our response was a bit more calligraphic: A playscape driven by the actual shape of the Chinese character Mă (马) which guess what? Yeah, it means Horse. In order to be visible, recognizable, and even readable from all the surrounding residential towers, we created a huge Chinese character in eye-catching monochromatic aquamarine green color and then turned it into a playscape. We realized that the character’s calligraphic stroke, when geometricized, was ideal for becoming a playful path or Way of entertaining activities filled with challenging obstacles & fun features for encouraging social interactions. Thus, its name, Mă Way. You do it your way. Furthermore, the canvas onto which the character is calligraphed, the negative surrounding space, complement the path of playful activities with different pocket plazas for leisure, offering seating opportunities in the form of sunken plazas, and shaded areas for kids and adults alike, as well as sports areas for youngsters and teenagers or floor games for kids, converting the space in a multi-functional and multi-generational square. Taking advantage of the independence of one of the strokes, separated from the main calligraphic body, we proposed a vertical play-wall, which when seen from above looks like a straight stroke line, and when seen from a pedestrian point of view, it becomes a challenging wall full of perforations & vertical games besides climbing and sliding opportunities. Mă Way has been thoughtfully developed as a “Play Route” from end to end of the different character strokes, having into consideration different challenges and levels of difficulty for different age groups along the path. Calligraphy strokes on the floor set the path along which kids have fun and adults gather or have a rest, unifying them in a colorful path that gives shape and order to the Play Route.
MaWay by 100architects through the lens of Lalo
YouTube Video UCyoOpK5SjZlridYZ2AqFUFQ_Ls5vbU7HLSA
Under the Sea is an intervention of the public realm of a newly built mixed-use development in the city of Chongqing, aiming to activate the open-air retail street through visual stimulation. Large floor graphics depicting a stream of water, and a series of eye-catching and socially engaging installations themed as an Undersea World along the pedestrian area play an important role in the social activation of the space as well as in the stimulation of visitors and users. As its name reveals, the project depicts a colorful and intricate Undersea World, the natural habitat of the Starfish Xingzai, our client’s IP Mascot. We make Xingzai embark on an undersea journey where he meets jellyfishes, algae, shells, octopuses, and even a whale! Designed as an eventful and meandering stream of water, the grey pedestrian street’s floor turns into a colorful painted scape in Aquamarine hues, encouraging both, pedestrian circulation along the street to keep discovering as well as taking pauses in the mini pocket plazas where floor games and play equipment provide encapsulated doses of joy and entertainment to kids and adults alike. Taking advantage of the retail street’s layout in 3 different levels due to the site’s topography, the project is carefully designed starting on the top level, where subway stations and arrival points are located, following the water stream downhill to the lower levels, as water would physically behave, to smartly use the full potential of the available space, guiding visitors through the middle level of the retail street, finding fun features and deep sea creatures along the pathway, down to the lower level where the stream of water is stagnant revealing the big starfish Xingzai. All the 3-dimensional sea creatures and other urban furniture and floor games are strategically located concentrically over contrasting bubbles in Coral hues, organized in a way that leaves accessible the emergency fire track. Under the Sea has been thoughtfully developed as a “Play Route”, having into consideration different challenges and levels of difficulty for different age groups in different areas. A directional stripe on the floor guides visitors from bubble to bubble, unifying them in a coral path that gives shape and order to the Play Route. Each of the coral bubbles is a platform hosting specific functions and features that encourage social interactions through leisure and play. Those programmatic bubbles initially executed as 2D floor graphics for circulation, in certain moments become 3D shapes forming urban furniture, play structures, and objects for leisure. Altogether, the intervention enhances and stimulates the experience of visitors along the newly built pedestrian street, and creates successfully a very colorful and stimulating community hub for the neighbors and visitors.
Under the Sea by 100architects
YouTube Video UCyoOpK5SjZlridYZ2AqFUFQ__7AEkR59NCY
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