WAVY EMIRATE

Mamsha Beach Waterfront is a master plan proposal in Abu Dhabi, the design of a waterfront promenade in the coastline of Saadiyat Island, a cultural-maritime enclave that counts with the Guggenheim, Louvre & Zayed National Museums of Abu Dhabi.

...in order to massively activate the public realm and transform Mamsha Beach into a major public destination within Saadiyat Island.

The project consists of the design of a programmatic waterfront promenade, creating not only a walkway along the beach, but rather a promenade fully equipped with outdoor leisure and entertainment facilities all along the way,...

The master plan design strategy for the waterfront was defined by 3 clear actions:
1. Subdividing the entire length of the beach into smaller and manageable sub-areas, breaking down the project into human-scale sections.

2. Identifying the program of activities and their positioning within each sub-area.
3. Interconnecting all those activities with the pedestrian promenade.

In order to subdivide the 1,500 meters of waterfront promenade into human-scale sections, we created a system of concavities & convexities based on the urban grid of the residential buildings located on the beachfront, resulting in a wavy promenade.

The concavities offer opportunities to create the accesses to the beach and place certain activities on the sand, while the convexities allow a claim for space to the beach,

with protruding mini-piers in key areas that establish a system of triangular plazas suitable to allocate bigger groups of entertainment facilities.

Thus the 1,500 m. of Mamsha Beach Waterfront gets subdivided into the following 4 sub-areas:

Zone 1: Active Beach Zone (370 m.)
The most dynamic section of the promenade, more focused of young people, which concentrates most of the sport and fun related facilities, including an Active Triangular Plaza, a Triangular Enchanted Forest, a Sport Platform on the sand and a Wavy Deck.

Zone 2: Watersports Zone (500 m.)
This zone is a balanced area between playful and relaxing, focused on families & kids, which includes water related activities such as the Half Moon Pool, 2 relaxing lounge areas and several kids playgrounds in both sides, the sand and the promenade.

Zone 3: The Pier (500 m)
The waterfront ends up becoming a happening long pier, which hosts all the water sports facilities, short-stay cabanas, a vertical helix park, viewing decks with views over the Guggenheim, sunbathing platforms and large esplanades for big events, performances and shows.

Zone 4: The Private Beach
On the Eastern end of the beach the client envisioned a private beach, meant to be a quiet zone. However, our holistic design approach includes that section of the promenade as a continuation of the same design language, displaying a private lounge pool, a mini-forest with lounge and shading areas, and some other private facilities.

The combination of all the platforms together, arranged along the promenade, makes of this space a major hotspot for social interactions and a model of outdoor leisure lifestyle in the Saadiyat Island, acting as the catalyzer of fun & entertainment activities in Mamsha Beach.

Mamsha Beach Waterfront is a master plan proposal for Aldar Properties in Abu Dhabi, the design of a waterfront promenade in the coastline of Saadiyat Island, a cultural-maritime enclave that counts with the Guggenheim, Louvre & Zayed National Museums of Abu Dhabi.

The project consists of the design of a programmatic waterfront promenade, creating not only a walkway along the beach, but rather a promenade fully equipped with outdoor leisure and entertainment facilities all along the way,

in order to massively activate the public realm and transform Mamsha Beach into a major public destination within Saadiyat Island.

The master plan design strategy for the waterfront was defined by 3 clear actions:

In order to subdivide the 1,500 meters of waterfront promenade into human-scale sections, we created a system of concavities & convexities based on the urban grid of the residential buildings located on the beachfront, resulting in a wavy promenade.

The concavities offer opportunities to create the accesses to the beach and place certain activities on the sand, while the convexities allow a claim for space to the beach, with protruding mini-piers in key areas that establish a system of triangular plazas suitable to allocate bigger groups of entertainment facilities.

Thus the 1,500 m. of Mamsha Beach Waterfront gets subdivided into the following 4 sub-areas:

Zone 1: Active Beach Zone (370 m.)
The most dynamic section of the promenade, more focused of young people, which concentrates most of the sport and fun related facilities, including an Active Triangular Plaza, a Triangular Enchanted Forest, a Sport Platform on the sand and a Wavy Deck.

Zone 2: Watersports Zone (500 m.)
This zone is a balanced area between playful and relaxing, focused on families & kids, which includes water related activities such as the Half Moon Pool, 2 relaxing lounge areas and several kids playgrounds in both sides, the sand and the promenade.

Zone 3: The Pier (500 m)
The waterfront ends up becoming a happening long pier, which hosts all the water sports facilities, short-stay cabanas, a vertical helix park, viewing decks with views over the Guggenheim, sunbathing platforms and large esplanades for big events, performances and shows.

Zone 4: The Private Beach
On the Eastern end of the beach the client envisioned a private beach, meant to be a quiet zone. However, our holistic design approach includes that section of the promenade as a continuation of the same design language, displaying a private lounge pool, a mini-forest with lounge and shading areas, and some other private facilities.

The combination of all the platforms together, arranged along the promenade, makes of this space a major hotspot for social interactions and a model of outdoor leisure lifestyle in the Saadiyat Island, acting as the catalyzer of fun & entertainment activities in Mamsha Beach.

Mamsha Beach Waterfront is a master plan proposal for Aldar Properties in Abu Dhabi, the design of a waterfront promenade in the coastline of Saadiyat Island, a cultural-maritime enclave that counts with the Guggenheim, Louvre & Zayed National Museums of Abu Dhabi.

The project consists of the design of a programmatic waterfront promenade, creating not only a walkway along the beach, but rather a promenade fully equipped with outdoor leisure and entertainment facilities all along the way,

in order to massively activate the public realm and transform Mamsha Beach into a major public destination within Saadiyat Island.

The master plan design strategy for the waterfront was defined by 3 clear actions:

1. Subdividing the entire length of the beach into smaller and manageable sub-areas, breaking down the project into human-scale sections.
2. Identifying the program of activities and their positioning within each sub-area.
3. Interconnecting all those activities with the pedestrian promenade.

In order to subdivide the 1,500 meters of waterfront promenade into human-scale sections, we created a system of concavities & convexities based on the urban grid of the residential buildings located on the beachfront, resulting in a wavy promenade.

The concavities offer opportunities to create the accesses to the beach and place certain activities on the sand, while the convexities allow a claim for space to the beach, with protruding mini-piers in key areas that establish a system of triangular plazas suitable to allocate bigger groups of entertainment facilities.

The most dynamic section of the promenade, more focused of young people, which concentrates most of the sport and fun related facilities, including an Active Triangular Plaza, a Triangular Enchanted Forest, a Sport Platform on the sand and a Wavy Deck.

This zone is a balanced area between playful and relaxing, focused on families & kids, which includes water related activities such as the Half Moon Pool, 2 relaxing lounge areas and several kids playgrounds in both sides, the sand and the promenade.